Blog

• Set clear objectives, relation dynamics, expectations, and goals before you hire an
outsourced marketing agency.
• Understand that the agency is your main online frontier with your target audience online, so
make sure that they represent you well.
• Set a clear purpose for your online presence and the main objective is brand awareness, data
collection, conversions, and higher sales or only brand representation.
• Involve your agency with your marketing plan, calendar, and meetings.
• Make sure to work on a fully integrated online strategy with consistency to guarantee higher
results.
• Impression and reach should not be your main goal, engagement, data, and conversions are
the qualitative outcome of your online strategy that benefits your business.
• Save your money by splitting the pie on a diversified online strategy.